Safety on Roblox
Since 2004, Roblox has built a foundation of promoting safety and civility with one goal in mind: to lead the world in safety for online gaming. This leadership translates the way we think about promoting a safe environment for brands to connect, engage, and delight users.
See the latest in our platform safety and civility efforts.
Foundational Pillars of Safety
Policy & enforcement
Roblox is for people of all ages. To protect that, we use state-of-the-art technology that enforces our Community Standards.
Products & innovation
We’ve built a platform with industry-leading safety and civility features that evolve as our community grows.
Safety partnerships
We partner with more than 30 leading global organizations that focus on child well-being and online safety.
Transparency reports
Transparency reports demonstrate our deep commitment to keeping all Roblox users safe on our platform.
Standards that safeguard our community
How do we curate the space where ads will show up? By enforcing strict adherence to our community, advertising, and publishing standards, we create a welcoming space for brands and users alike.
AI & human moderation
Advertising standards
Policy Enforcement Highlights
Community standards
Extreme violence, discussion or depictions of real-world sensitive events, sexual acts/nudity, hate speech or hate groups, the use of illegal drugs or regulated substances, and political content are not allowed on Roblox.
Publisher standards
User eligibility
Even if an experience is eligible to serve ads, not all users are eligible to see ads, including those under the age of 13 and those outside of a campaign's audience selection.
Brand Suitability Suite
The Roblox Brand Suitability Suite, our collection of owned and integrated third-party technology, provides brands with the controls they need when investing in reaching the Roblox audience at scale across both media and content.
Advertiser Select
Age & Geo Controls for Assets & Experiences
Industry Partnerships for Safety & Suitability
Leading on Moderation
How we are doing at enforcing our policies at Roblox
Transparency is an important part of building a safe and civil platform. We share our transparency reports to show regulators, the public, and our community how we are doing at enforcing our policies. Read transparency reports.
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* Source: EU DSA 2024 Transparency Report, Roblox (reporting period February 17, 2024 through December 31, 2024)
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