Craft a Roblox strategy that’s suited to your brand’s unique goals, values, and voice with a variety of solutions across the platform.

VISITS TO BRANDED EXPERIENCES*
4.36B
NEW EXPERIENCE VISITS PER USER PER MONTH**
19
TOTAL AVATAR UPDATES***
165B
USERS VISIT ROBLOX MARKETPLACE DAILY***
14M

* Data as of Q2 2024
** Data as of Q4 2023
*** Roblox, 2023 Digital Expression, Fashion & Beauty Trends, data collected from January through September 2023

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Virtual goods

Empower self-expression with virtual goods that people will take across the Roblox landscape.

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Integrations

Meet your fans where they are by integrating with experiences they already know and love.

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Advertising

Tap into Immersive Ads to drive discoverability across the platform and increase brand awareness.

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Creative strategies for all brands

Advertising

Create deeper connections and engage millions of people by advertising through Immersive Ads across the Roblox platform.

Getting Started
A billboard for the Teenage Mutant Ninja Turtles: Mutant Mayhem movie appears in a Roblox experience.

Experiences

Create a virtual environment — from yoga studios to race tracks to watch parties — where your audience can explore, learn, play and connect for deeper brand engagement.

Advanced
A digital avatar sits in lotus pose facing a figure in a wide-legged forward bend yoga pose in the Alo Sanctuary experience.

Integrations

Collaborate with popular Roblox experiences to increase visibility and jumpstart brand awareness with their engaged audiences.

Leveling Up
A sports car with NASCAR painted on the side sits in front of an aerial photo of a race in the Roblox experience Jail Break.

Shopping experiences

Showcase your virtual goods with a lightweight customizable experience that encourages people to try on several unique looks with their friends.

Leveling Up
A digital avatar wears a Vans baseball tee shirt beside a window with details about the shirt.

Virtual goods

Join the avatar economy and build brand affinity with virtual hairstyles, emotes, and clothing available platform-wide through the Roblox Marketplace.

Getting Started
A digital avatar wears a sparkling pink bodysuit patterned with the word “Sliving.”