Overview
Immersive experiences encapsulate the best of what Roblox has to offer. Social connection, self-expression, imaginative exploration — however you activate, people will visit your experience for years to come on the world’s largest immersive platform.
01
Connect
Assemble your team or connect with an external development partner.
02
Create
Create a master plan and goalposts for your immersive experience journey.
03
Promote
Build hype ahead of launch with early press access and influencer support.
04
Elevate
Complete necessary updates and track performance over time with Roblox metrics.
A virtual realm of endless opportunity
Telling your brand’s unique story
Craft engaging storylines with exciting conclusions to mesmerize your audience and drive brand love on an epic scale.
Extending your IRL impact
Maximize your property’s impact with virtual watch parties, meet & greets, and memorable experiences unique to Roblox.
Always on, always immersive
Drive long-term engagement with global audiences when you activate on the largest immersive platform.
Opportunities for authentic connections
Tap into nostalgia, buzz, and anticipation to craft immersive experiences that people will truly love.
Updates they’ll come back for
Maintain regular content updates to drive new waves of experience visits and prolong your impact for years to come.