Roblox Solution

Advertising

Overview

From videos to billboard-style image ads to portal ads, you can foster deep connections with people while driving discoverability and engagement at scale. Roblox Immersive Ads are a natural extension of the Roblox platform that connect people to new and favorite experiences and brands.

01

Brainstorm

Determine how you’d like to advertise by choosing image ads, portal ads, or video ads.

02

Design

Create a compelling asset that will drive action and foster audience connections.

03

Launch

Upload your creative. It will populate in immersive experiences across Roblox.

04

Optimize

Measure your ad’s performance using metrics available to all advertisers.

Extend your reach across virtual spaces

Innovative, not interruptive

Usher in the future of immersive advertising with video ads, portal ads, and image ads that drive discoverability across Roblox.

Unparalleled brand visibility

Get discovered by millions of people every day with Immersive Ads that maximize connection.

Measurable impact that drives results

Create valuable moments for connection with portal ads that transport people to — and from — their favorite experiences.

Strategies from the experts

Leverage powerful insights and drive engagement with industry-leading members of the Roblox Partner Program.

Valuable engagement that lasts

Evolve your online marketing with evergreen ads that will drive authentic connection for years to come.

Discover inspirations from successful brand activations

Paramount: Launch & Fandom

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ENTERTAINMENT

NHL: Reach & Fandom

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SPORTS

H&M: Engage & Immerse

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FASHION & BEAUTY

Paramount: Launch & Fandom

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ENTERTAINMENT

Get resourceful with these activation insights

Getting Started
Brand Guide

Activating on Roblox: The Virtual Economy

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Getting Started
Solution 101

How to Advertise on Roblox

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Getting Started
Brand Guide

Activating on Roblox: Brand Safety

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